Many healthcare institutions we work with have a goal of not only improving medical outcomes but also reaching more patients. If these are some of your priorities, you likely have explored formalizing a second opinion program to make it easier for patients to seek out your expertise. No matter where you are in the search for a program to expand your footprint, a valuable step would be to understand how you can launch a successful second opinion program. So, where should you start?
When determining your budget for a second opinion solution, it is important to think beyond just the technology investment. Use this blog to understand what factors can influence your program's overall cost from the clinical requirements to the marketing support you will need. While this list is not exhaustive, these factors are some common factors many of our clients have to consider when setting their budget.
When most think of second opinions, they picture patients traveling to a physician following a serious or complex medical diagnosis. This method does work for many patients, but what about those for whom it doesn't work? There is a growing interest in seeking out medical opinions online, and many have found ways to help patients without ever meeting them in person.
Patient preferences are shaping the way that hospitals and specialists deliver care, but why should you invest in creating a program to deliver second opinions virtually? Let's discuss the most common reasons our clients have decided to create a structured program to meet the demands of patients seeking opinions online.