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The battleground of today’s business world revolves around the customer experience. Whether you are selling cars, cheeseburgers, or radiological services, the 21st century customer demands to be treated with respect and warmth. Accordingly, in nearly all industries, the customer experience is gaining sharpened attention. Specifically, customers demand information transparency and this trend is only growing, especially for millennial consumers. Most customers understand that information is power and that knowledge drives effective decision making. People can access their financial data in two clicks and a swipe on their smartphones. Similarly, most companies are becoming transparent and providing patients access to their information anytime and anywhere.

Why, then, do patients still find difficulty accessing their medical information?

Carly Cherches, a senior at Union College, reflects on her summer 2018 internship as an inbound marketing intern with Purview. Carly will graduate in Spring 2019 with a degree in biomedical engineering.

A standard radiology report is a useful way to capture and succinctly communicate the results of most imaging scans, including X-rays, CT scans and MRIs. Whether in human health or veterinarian care, this summary of the identified condition and diagnosis is a critical communication tool between the radiologist and the treating physician or patient. While radiology reports are traditionally comprised of text, reports with key images improve communication by providing a new layer of depth and understanding for physicians and their patients.

FOR IMMEDIATE RELEASE

Annapolis, Maryland - September 8, 2018 – Purview announced today its Australia-based cloud is now available for commercial use, enabling the securestorage, archive, access and sharing of medical images within the country. By establishing cloud storage via a datacenter in Sydney, private health information stored with Purview complies fully with The Federal Privacy Act 1988, as amended by the Privacy Amendment (Enhancing Privacy Protection) Act 2012 and its Australian Privacy Principles (APPs), as well as State and Territory storage requirements. With this compliance, Purview is able to host private medical data of Australian patients, providing healthcare professionals with greater mobility and better storage and accessibility.

Reason #1: Their Images Are Huge